• TimeSquirrel@kbin.social
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    1 year ago

    He came out with that after almost 30 years of watching people fight over it. Yeah no, I’ve been saying [G]IF since 1996 and it’s not changing now. He can shove his JIF where the sun doesn’t shine.

    • Moobythegoldensock@lemm.ee
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      1 year ago

      It’s well documented going all the way back to 1987 when the format was first coined that it was always a soft g. Compuserve had it in their official memos. An early gif had the pronunciation embedded as a comment in its code. Witnesses attested that the creator would go around the office saying, “Choosy developers use gif,” a play on “Choosy moms choose Jiff.”

    • Lizardking27@lemmy.world
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      1 year ago

      “I’ve invented a thing! I call it a cup!”

      You: “wow I love chup, everyone come look at this cool chup”

      Doubling down on being wrong just makes you double wrong.

      • TimeSquirrel@kbin.social
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        1 year ago

        I don’t recall ever hearing what the actual pronunciation was until ten years ago. Was there a whitepaper or anything? The name spread by word of mouth. He should have done a better job of making sure it was being called what he wanted to call it. It’s like trademarks. You don’t use it, you lose it. For fucks sake he’s been sitting in the shadows since 1987 just chilling and then busts out with the “official” one in 2013.

    • snowe@programming.dev
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      1 year ago

      No he didn’t. They literally sold it as “choosy developers choose gif”. It was part of the marketing to software devs. He didn’t feel the need to say anything on fucking stage until normies started using it and couldn’t understand context.

    • w2tpmf@lemmy.world
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      1 year ago

      When he invented it he named it after the penutbutter.

      The slogan was “choosy developers choose gif” to parody “choosy moms choose jiff”.