I’ll start:
- Some significant portion of funds go towards development of the Lemmy software. 80%? Rest goes to lemmy instance hosting.
- Ads are reasonable and non-intrusive (no popups etc)
- People can still browse w/ an adblocker
I personally would gladly turn off my adblocker if I knew the ads were supporting development. Hell, I might even click a few!
Nothing programmatic. I’m fine with “sponsorships”, but once you’ve hit moving images or dynamic ad insertion you’ve crossed the line.