Meta wants to charge EU users $14 a month if they don’t agree to personalized ads on Facebook and Instagram::Meta is considering offering ad-free versions of Facebook and Instagram for $14 a month – but only in Europe.

  • Szymon@lemmy.ca
    link
    fedilink
    English
    arrow-up
    119
    ·
    1 year ago

    There is always a grift, I’d expect the charge to users to be probably 20-50% higher than the revenue from normal users.

    • bob_wiley@lemmy.world
      link
      fedilink
      English
      arrow-up
      41
      arrow-down
      2
      ·
      1 year ago

      At least. The paid users will need to compensate for the free users. Not everyone will pay, so they need to ask if the user base will drop by 80%, what do we need to charge the 20% to maintain their revenue.

      • scarabic@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        1 year ago

        Why would paid users need to compensate for free users? This is a per user choice between ad personalization or a monthly fee. The “free” users will still be generating revenue the existing way.

        • bob_wiley@lemmy.world
          link
          fedilink
          English
          arrow-up
          1
          ·
          1 year ago

          I misread how it was being done.

          That said, for the price, I’d expect it to be ad free, not just no personalization.

          • scarabic@lemmy.world
            link
            fedilink
            English
            arrow-up
            1
            ·
            1 year ago

            The paid version is ad-free.

            The free version still has all the ads.

            Both will generate revenue.

      • Auli@lemmy.ca
        link
        fedilink
        English
        arrow-up
        3
        arrow-down
        2
        ·
        1 year ago

        Except they are not forcing you to pay. You can still use it as it is right now.

    • scarabic@lemmy.world
      link
      fedilink
      English
      arrow-up
      1
      ·
      edit-2
      1 year ago

      Yes. I think they are padding this to make it feel more punitive. This flips the bird to the regulatory body, and discourages people from switching. Frankly I’m surprised they didn’t make it higher.