This idea that nobody on the internet is willing to pay for anything is outdated. Most people know that if it’s not money, they’re paying in data, time and/or attention. I much prefer paying with money, as do most people that use Proton, Kagi and other paid alternatives to free Google products.
I heard this tip that works decently sometimes.
If you notice it’s dirty, don’t conclude that you have to clean. Instead, because you’re noticing, you should conclude you want it to be clean. That obviously requires you to do some cleaning, but it’s something you want, not something you’re forced to do.