• LordOfTheChia@lemmy.world
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    1 year ago

    While the title of the story is interesting, this tidbit was buried further down:

    Sound of Freedom" surprised critics by smashing box office projections, grossing more than $150 million so far. The film had a $14.5 million budget. Social media users have suggested that the film is using “astroturfing,” a practice of buying up hundreds of tickets to make theaters appear sold out, to inflate its success.

    Several TikToks have gone viral showing “Sound of Freedom” theaters that were supposedly sold out completely empty once the movie begins.