So is that $10M per person or family or family generation? I think the part where things start to spiral is when someone has a few kids who themselves have a few kids each and then add in the spouses. Even at 2 kids per generation and only the first Gen kids have spouses and you’re up to 10 people or $100M.
The customer is always right in matters of taste.
I’ve had a couple relatives/friends recognize upgradability was a higher priority a couple years later, but others are still using them or since changed to something less powerful. I think I still have a relative running one of the weird Intel nucs with AMD graphics.