• givesomefucks@lemmy.world
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    1 year ago

    Despite the fact that Anheuser-Busch almost immediately caved to the pressure—abandoning Mulvaney, sidelining the staff who oversaw her ad, rolling out new ads with football players, and sponsoring country music concerts—the boycott went on, as right-wing media gleefully tallied declining sales.

    That’s still the dumbest thing ever…

    Normal people were pissed they doubled back so fast, and conservative media had already latched onto it, and they don’t let go of a story like that.

    And then they give conservative boycott all the credit for declining sales making conservative media keep talking about it.

    Whoever over at Anneheiser Busch who decided to cave…

    Is probably the dumbest executive in America, and that’s saying a lot. They pissed off the majority of Americans for no fucking reason.

    • banneryear1868@lemmy.world
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      1 year ago

      It’s all just branding and marketing from these companies. Teamsters job actions and gay bars boycotted Bud Light in the 70s to pressure them to change their hiring policies to be more inclusive. The company isn’t going to tell that story. Instead they’ll appropriate those virtues to morally brand their products. Anti-woke somehow manages to be even dumber, but it’s still just branding so people can consume their morality.

      It’s like how Amazon created an ad to show off having someone in a wheelchair working a warehouse job, while actively trying to shut down that worker’s ability to organize for better compensation and working conditions. Not to mention the issue of why a disabled man in his 60s has to work a warehouse job like that.

    • CharlesDarwin@lemmy.world
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      1 year ago

      Agreed. They should not have caved; they should have given the corporate PR version of the middle finger to the crazy right.

    • Schadrach@lemmy.sdf.org
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      1 year ago

      Normal people were pissed they doubled back so fast,

      Disagree. Normal people either ignore culture war junk and basically didn’t notice or care that this happened at all, or chuckle at the silly people boycotting over using a trans woman in advertising and then chuckle again at people boycotting over them ceasing to use said trans woman in their advertising, ideally while drinking a better beer both before and after.

      The people pissed they doubled back on Mulvaney are people who are interested enough in both beer advertising and trans issues to know that they stopped an ad campaign featuring a trans woman because it upset part of their target demo and be angry at that fact (this is Bud Light, the target demo is working class predominately conservative predominately straight white men who either don’t know that better beer exists or can’t fit better beer into their budget). I think you just underestimate the sheer political apathy of “normal people”.

  • Ensign_Crab@lemmy.world
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    1 year ago

    Yup. Grifters making a buck off of bigots. Just wait for some bullshit moral panic to nucleate around a popular brand, and then market your own shitty version as the anti-woke alternative.

    • Admiral Patrick@dubvee.org
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      1 year ago

      Just wait for some bullshit moral panic to nucleate around a popular brand, and then market your own shitty version as the anti-woke alternative.

      Why wait when they can simply manufacture that moral panic.

      Vertical Integration

    • CADmonkey@lemmy.world
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      1 year ago

      market your own shitty version as the anti-woke alternative.

      And that “anti-woke” version will be made on the same lines, by the same people, in the same building, and the profits will go to the same people - but it has a different label and name so its all OK.

    • Schadrach@lemmy.sdf.org
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      1 year ago

      Stuff like green washing, pink washing, and rainbow washing are basically the same thing but for the other side. The main difference is whose views are being pandered to as part of the grift.

  • agent_flounder@lemmy.one
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    1 year ago

    I’m sick of the rabid right.

    Normal people: you hate minorities? You’re an asshole. Fuck you! ✓

    This is cool because being a hateful bigot is wrong and hateful bigots should experience social shunning.

    Rabid right: you don’t hate the people we hate, fuck you! ×

    This is wrong because being a hateful asshole is wrong and perpetuating hate is wrong.

    They need to deal with the fact that LGBTQ+ people exist. Existing and appearing in ads and shit isn’t “sHoViNG iT In OuR FaCEs” it is existing and being represented instead of white, cis, hetero always being overrepresented.

    • TechyDad@lemmy.world
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      1 year ago

      I’m cis/heterosexual and white (though white supremecists would argue against the latter since I’m also Jewish). It always amazes me how LGBTQ people existing is “they’re shoving it in my face” when straight people existing isn’t “you’re shoving your heterosexuality in my face.”

      I can walk down the street holding my wife’s hand and can kiss her and nobody thinks twice about it. If an LGBTQ couple does the same, though, they get the “shove it in my face” rhetoric. LGBTQ people should be able to do anything that straight people can do without being harassed for it.

      • Uranium3006@kbin.social
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        1 year ago

        Also conservative Christians shove their religion in our faces all the time. We’re expected to follow their religious rules even if we don’t believe in their particular version of Christianity.

  • root_beer@midwest.social
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    1 year ago

    [shrug] Ehh, just more ways for these idiots to grift one another and fuck each other over even more.

    And they accuse the left of dealing in identity politics.

    • dangblingus@lemmy.dbzer0.com
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      1 year ago

      Right wing people are morally and intellectually bankrupt. The politicians know they have nothing to offer their voters, so they go for the FUD approach. It isn’t our predatory deregulation and destruction of the environment that’s the problem, it’s all those trans people!

      Funny how the group of people that accuses others the mos,t of things like pedophilia, are the ones that resoundingly get charged with pedophilia.

    • Hazzia@discuss.tchncs.de
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      1 year ago

      Hey now, believe it or not there also also stupid hateful people who don’t identify as conservative and I would like to get rid of them too, please

    • Brentme@lemmy.ca
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      1 year ago

      I don’t think there’s anything inherently wrong with Conservatives. It gives a little breathing time between progress for people to get used to change. I think the problem is Regressives brand themselves as Conservatives. Regressive policies are the real problem.

      • jjjalljs@ttrpg.network
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        1 year ago

        I think there’s room for both “We should throw out everything and build anew” and “We should reform the current system to remove injustice and inefficiency.” But I guess similar to what you said, we have a lot of people who want neither of those. They want to hurt their outgroups (typically women and minorities).

  • Boddhisatva@lemmy.world
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    1 year ago

    Veebs, that allows customers to scan supermarket barcodes to check a product’s “V Score” and find “brands with the best values alignment”; a whitelist of conservative companies put out by the right-wing CatholicVote;

    Wait, that’s sweet! I’m going to download that app to help me find brands that do support woke causes!

  • ShittyBeatlesFCPres@lemmy.world
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    1 year ago

    Bud Light’s other problem is that it sucks and is $2 more expensive than it has a right to be. Conservative boycotts usually go poorly because they’re being asked to sacrifice and that isn’t their thing. But you can grab basically any beer in the cooler and it’ll be tastier or cheaper than Bud Light. If you boycott The NFL, Disney, etc. you’re gonna have to stare at a wall in the other room because no one else is missing the next game or Star War because dad’s all riled up about nothing.

  • Arsenal4ever@lemmy.world
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    1 year ago

    Naomi Klein just wrote a book about Naomi Wolf, and it talks about the mirror world and all this is so bat shit nuts. People are so easily grifted out of their money and their trust.

  • Letstakealook@lemm.ee
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    1 year ago

    I can’t imagine what it must be like to live everyday being this goddamn stupid and scared. Truly, I don’t understand how they manage to get by in life. They would be pitiable if they weren’t so hateful.

  • tsonfeir@lemm.ee
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    1 year ago

    The best part about this is that these companies and groups are usually trying to take advantage of people, so that just means the right wing is going to get fucked by themselves. Remember those Trump coins? The right wing is so stupid.

    • cassetti@kbin.social
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      1 year ago

      I’ve been so tempted to make and sell custom flags printed with pro-Biden/LGBTQ themes, then have pro-trump messaging printed on top using a water-soluble ink so that these idiots would hang the flags proudly like they always do…only to have the flags change completely the first time it rains hahaha. I’d love to see them frantically trying to pull down a flag in a rainstorm hahaha

  • randon31415@lemmy.world
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    1 year ago

    Weren’t the republicans recently complaining about boycotts? Didn’t somewhere make it illegal to boycott Israel recently? I remember being puzzled about how you could make it illegal NOT to buy something.